Aug 2, 2009

I've got Binged

Call me a narcissist if you will, but I do have a fetish to keep looking up my name in google for quite some time. Ever since I knew about google (1999), I've been keying in 'mayank sharma' in it to know where I stand in in the internet. For some reason my page at btech96 website of IITD always used to figure #2 or #3.

In fact one of my secret dream is to get slash-dotted once. But I believe that probability of getting slash-dotted is inversely proportional to number of years you've been out of your college. So I don't really think I'll be slash-dotted ever.

But I never really expected Bing to through up this blog of mine as the first result when searched for me. I had my 30 seconds of fame moment. I was pleasantly surprised as the last blog post was done in March 2006. That is a really long time ago. But still it was the number #1 result. Infact the last blog post contained about 20 odd spam comments which I had to immediately delete once I realized that importance of this blog ;).

It then occured to me that I should probably revive my old hobby of blogging. I have revived it a multiple times, but the urge died down soon after a post. Let's see how long it lasts this time. By the way for the record, this blog appears #3 in Google Search, and my photograph, which I took almost 10 years ago at 2 in the morning sitting in front of an SGI machine wondering what to do, ranks #1 :-). And my btech96's page figures #4. So watch out Geekbodhy for a stiff competition from me.

I have been using google and bing together for some time to see the quality of results being shown, and my initial verdict is that you cannot quite rule out bing as you did msn search earlier. You do get some good results from bing sometimes. The core of google search engine (PageRanking) has really been too good till now. A lot of search companies tried semantic search to get context into the user's search queries and hoped that they will serve better results to the user. But inspite of their good algo's they have not really been able to challenge Google's simple PageRank.

But now as Internet matures into web 2.0 as we call it, I think the dynamics of content is changing quite rapidly. Social networking today helps you build a huge network and hence you do get a lot of inbound links. In such a scenario I do not know how well the PageRanking algo will perform.

The recent Microsoft-Yahoo deal has already provided about 35% of market share to Bing. If they can continue to provide good search results in this new world, they really might just give Google a stiff competition in the near future.


Sayontan said...

"Social networking today helps you build a huge network and hence you do get a lot of inbound links. In such a scenario I do not know how well the PageRanking algo will perform."

I believe PageRank actually gives preference to inbound links quite a lot - definitely more than the other search engines. In fact a high PageRank was the chief incentive behind most social networking sites and SEO algorithms. If you post a comment on anyone's website you typically tend to leave your URL there, associated with your name, so that it gets treated as a backlink to you. PageRank is essentially some kind of a democracy in terms of links.

Other search engines (Bing in particular) don't use backlinks in the way Google does. So a site could have absolutely no backlinks, and yet be ranked at the top in Bing.